Intelligence
            Step 3 - Stakeholder Analysis and Engagement 
      •  One of the defining features of public health nutrition (PHN) practice is 
         its focus on populations or communities rather than individuals. 
      •  Populations are complex and dynamic, so it is important to not only 
         “know thy community” but also to engage the community in our 
         approach to work. 
                Stakeholder Analysis and 
                Engagement
               Stakeholder Analysis and 
               Engagement
              Why Engage Stakeholders? 
    • Stakeholders are individuals, groups or organisations who have an interest 
      (or stake) and potential to influence the PHN intervention
    • Understanding who will be affected or concerned by the identified PHN issue 
        Level of interest and influence in helping develop solutions
        Additional support and resources
        Potential barriers to change (so can be managed or neutralised)
    • Builds upon community engagement by using these relationships to identify 
      additional stakeholders of relevance to the PHN issue 
        Includes both the winners and losers, and those involved and excluded from the 
         decision-making processes
               Stakeholder Analysis and 
               Engagement
                   Stakeholder Analysis Considerations
         Key preparatory considerations for stakeholder analysis:
                •   Understanding the culture and context – understand the culture and context 
                    from each stakeholders viewpoint
                •   Knowing the level of analysis – level of analysis (local, regional, national, 
                    international) influences who is considered as stakeholders
                •   Being practical about the extent of analysis – be realistic about the number 
                    of stakeholders according to the intervention timeline and scope 
                •   Identifying the analysis team – analysis can be undertaken by an individual or 
                    a team
                               Stakeholder Analysis and 
                               Engagement
       Who is best to engage stakeholders?
       Stakeholder analysis is usually done by the intervention team behind 
       the  scenes,  as  it  involves  analysis  (sizing  up)  of  key  players  and 
       identifying  partners  who  will  support  intervention  development  and 
       implementation or opponents who will act as barriers to action and 
       change. 
       Its  worth  the  effort  to  think  clearly  through  this  process  so  that  you 
       identify the write stakeholders to work with and those to manage out. 
               Stakeholder Analysis and 
               Engagement