314x Filetype PPT File size 2.84 MB Source: sbmu.ac.ir
What is stakeholder analysis?
Stakeholder analysis is a process of
systematically gathering and analyzing
qualitative information to determine
whose interests should be taken into
account when developing and/or
implementing a policy or program.
Who is a stakeholder?
Actors (persons or organizations) who
have a vested interest in the policy that is
being promoted are considered
stakeholders in the process.
These stakeholders or “interested parties”
can usually be grouped into the following
categories: international, public, national
political, commercial/private,
nongovernmental organization (NGO)/civil
society, labor, and users/ consumers.
Which stakeholder characteristics
are analyzed?
Characteristics such as knowledge of the
policy, interests related to the policy,
position for or against the policy, potential
alliances with other stakeholders, and
ability to affect the policy process (through
their power and leadership) are analyzed.
What are the steps in stakeholder
analysis?
The following are the major steps in the
process:
Planning the process
Selecting and defining a policy
Identifying key stakeholders
Adapting the tools
Collecting and recording the information
Filling in the stakeholder table
Analyzing the stakeholder table
Using the information
What can be achieved with
stakeholder analysis?
To increase support or build consensus for
reform, policy makers and managers must
take additional steps following the
stakeholder analysis.
They should use the information
generated by the stakeholder analysis to
develop and implement strategic
communication, advocacy, and negotiation
plans or to hold consensus-building
workshops.
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