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picture1_Research Pdf 53082 | Paraskevas Eleftheriois Bkgd Rept


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File: Research Pdf 53082 | Paraskevas Eleftheriois Bkgd Rept
e business website development project building an it employment website msc project background report paraskevas eleftherios msc in advanced computer science and it management supervisor dr donal flynn the university ...

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         E – BUSINESS  WEBSITE  DEVELOPMENT PROJECT 
                        BUILDING AN  IT EMPLOYMENT WEBSITE 
                                                             
                                       MSc  Project  Background  Report 
                                                             
                                                             
                                                             
                                                             
                                       PARASKEVAS  ELEFTHERIOS 
                          MSc in ADVANCED COMPUTER SCIENCE AND IT MANAGEMENT 
                                                             
                                            Supervisor: Dr.  Donal  Flynn 
                                                             
                                                             
                                                             
                                                             
                                               The University of Manchester 
                                            School of Computer Science 
                                  COMP60990 – Research Methods and Professional Skills                              
          ABSTRACT 
           
          This report is conducted in order to set the foundations upon which the final project of my MSc 
       in Advanced Computer Science and IT Management will be built. The title of the project is:     “Website 
       Development Project: Building an IT employment e-Business Website” and is supervised by Dr. Donal 
       Flynn. The main target of this report is to conduct a thorough and in-depth analysis of the vast field of 
       e-Business and at the same time explore the opportunities and the conditions that could lead into 
       building a successful e-Business website on Information Technology employment. 
           The approach that was followed was to initially carry out a survey of relevant literature and 
       related work on the broad spectrum of e-Business trying to examine not only the technical dimensions 
       of the subject but also the business and the social ones. E-Business has a growing impact on our world 
       and has revolutionized many aspects of human activity. Understanding its wider context is essential. 
       The literature review tries to examine this impact and reach into useful conclusions as to where the 
       project should focus on, in order to be successful.  The success and failure factors of e-Business is 
       another issue  that  is  examined  along  with  some  cases  of  companies  that  managed  to  effectively 
       implement e-Business in their operations and others that did not. Finally, there is a presentation and 
       comparison of some well established website development methods. This comparison aims to show 
       the advantages and disadvantages of these methods. This can be vital in order to exploit their strong 
       points  and avoid similar mistakes in the methodology that will be  finally applied for the development 
       of the website. 
           The second part of the report aims to present the methodology that will be followed throughout 
       the project. The main objectives and goals of the project are described in this part, along with the 
       project  plan.  Furthermore  this  part  involves  research  on  some  key  issues  of  the  development 
       methodology that was decided, like website evaluation, market research and business models suitable 
       for e-Business.  
           
           
           
           
           
           
           
           
           
           
           
           
                                                       1 
           
                                 
                                Declaration 
                                 
                                No portion of the work referred to in this report has been submitted in support of an application 
                      for another degree or qualification of this or any other university or other institute of leaning. 
                                 
                                Copyright 
                                 
                        i.      Copyright in the text of this report rests with the author. Copies (by any process) either in         
                                full, or of extracts, may be made only in accordance with the instructions given by the author. 
                                Details may be obtained from the appropriate Graduate Office. This page must form part of any 
                                such copies made. Further copies (by any process) of copies made in accordance with such 
                                instructions may not be made without the permission (in writing) of the author. 
                                 
                        ii.     The ownership of any intellectual property rights which may be described in this report is vested 
                                in the University of Manchester, subject to any prior agreement to the contrary, and may not be 
                                made available for use by third parties without the written permission of the University, which 
                                will prescribe the terms and conditions of any such agreement. 
                                   
                        iii.    Further information on the conditions under which disclosures and exploitation may take place 
                                is available from the Head of the School of Computer Science. 
                                             
                                 
                                 
                                 
                                 
                                 
                                 
                                 
                                 
                                 
                                 
                                 
                                 
                                 
                                 
                                 
                                             
                                             
                                             
                                             
                                                                                                                                                                             2 
                                 
                                                             TABLE   OF   CONTENTS 
                        1.  INTRODUCTION ...................................................................................... 5 
                        1.1.     Definition of E-Business ................................................................................................................... 5 
                        1.2.     Short History of E-Business ............................................................................................................. 6 
                        1.3.     Scope and Focus of the Report ....................................................................................................... 6 
                        2.  LITERATURE   REVIEW ......................................................................... 6 
                        2.1.     Information  is  Power ....................................................................................................................... 6 
                        2.2.     Impact of e-Business on Traditional Markets .......................................................................... 7 
                        2.3.     Success and Failure factors of E-Business .................................................................................. 8 
                           2.3.1.      Success factors and examples ............................................................................................................... 8 
                           2.3.2.      Failure  factors and examples ............................................................................................................... 9 
                        2.4.     Information Technology: Equal Opportunities for everyone? ......................................... 10 
                        2.5.     Methodologies for building Websites ........................................................................................ 10 
                           2.5.1.      Software Engineering Methods .......................................................................................................... 11 
                           2.5.2.      Website Development Methodologies ............................................................................................ 11 
                           2.5.3.      Are website development methods the best practice? ............................................................ 14 
                        3.  RESEARCH  METHODS ....................................................................... 16 
                        3.1.     Project Overview ............................................................................................................................... 16 
                        3.2.     Project Objectives ............................................................................................................................. 16 
                        3.3.     Project Plan ......................................................................................................................................... 16 
                        3.4.     Project Methodology ........................................................................................................................ 17 
                        3.5.     Background and Selected Approach .......................................................................................... 18 
                           3.5.1.      Website Evaluation .................................................................................................................................. 18 
                           3.5.2.      Market Research ....................................................................................................................................... 20 
                           3.5.3.      Business Models ........................................................................................................................................ 22 
                        4.  SUMMARY AND FUTURE RESEARCH ............................................. 24 
                        Appendix A -  Gantt Chart ............................................................................................................................. 28 
                        Appendix B.  Hygiene and Motivator factors ......................................................................................... 29 
                        Appendix C.   Categorization of e-Business Models ............................................................................. 30 
                         
                         
                                                                                                                                     3 
                         
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