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MAPPING OF CAREER GUIDANCE
SERVICES AND INTERVENTIONS FOR
ADOLESCENTS AND YOUTH IN THAILAND
The views and opinions expressed in this report are those of the author
and of a multiplicity of actors interviewed for this research project, and do
not necessarily reflect the views of UNICEF.
Permission to copy, disseminate or otherwise use information from this
publication is granted so long as appropriate acknowledgement is given.
Disclaimer: The material in this report was commissioned by UNICEF
Thailand Country Office. UNICEF accepts no responsibility for errors. The
findings, interpretations and views expressed in this publication do not
necessarily reflect the views of UNICEF.
Suggested citation: UNICEF, Mapping of Career Guidance Services and
Interventions for Adolescents and Youth in Thailand. UNICEF, Bangkok, 2022
Front photo credit: UNICEF/Sukhum Preechapanich/2020
Design and layout: Tanat Supichayangkun
Acknowledgements
The study Mapping of Career Guidance Services and Interventions for Adolescents and Youth in Thailand
was commissioned by the Young People’s Section of UNICEF Thailand.
The report was written by Patporn Phoothong and edited by Laura Evans. Vilasa Phongsathorn and Ilaria Favero
coordinated and provided overall technical guidance to the development of this research project.
Special thanks go to every adolescent and youth, policy maker, and service provider who generously shared
their views, opinions and voices, thus contributing to the richness of the findings. It is hoped that these voices
will be heard and will inform the design of effective career guidance services and interventions for all adolescents
and youth in Thailand.
Mapping of Career Guidance Services and Interventions for Adolescents and Youth in Thailand 1
Executive Summary
Young people in Thailand are facing critical issues that increase their vulnerability, decrease their resilience, and
limit the realization of their rights. In Thailand, youth transition to decent work remains problematic, with nearly
15 per cent of Thai adolescents and youth aged 15-24 not in education, employment, or training (NEET).1 NEETs
are at higher risk of being socially and economically excluded and are more likely to become vulnerable in the
long term.
Career development support can play a fundamental role in enhancing individuals’ skills in managing learning,
work, leisure, as well as transitions over a lifetime (ILO and ETF, 2021).
Specifically, career guidance, counselling and information can help achieve:
1. Lifelong learning goals: Combating early school leaving and ensuring an adequate knowledge and skills
base to meet the challenges in creating knowledge-based societies in the context of economic globalization,
and promoting adequate linkages between education, training and the world of work.
2. Labour market outcomes: Reducing mismatches between supply and demand for labour, dealing with
unemployment and improving labour mobility.
3. Social equity and social inclusion goals: Promoting reintegration of marginalized and at-risk groups into
education, training and employment and mainstreaming of excluded groups into general training
programmes and labour market services (Hansen, 2006).
Given Thailand’s human capital development ambitions, career development support is key to the implementation
of lifelong learning, active labour market policies and instrumental to successfully achieve social and economic
targets.
In Thailand, career guidance for adolescents and youth is considered a key element for future labour force
th
preparation and the country’s economic growth, as stated in the draft 13 National Economic and Social
Development Plan (2023-2027) and the Thai Labour Action Plan (2020-2022). It is associated with the promotion
of employment, and the preparation and development of workers to be productive and equipped with skills,
competencies and characteristics aligned with labour market demands. The provision of career guidance is meant
to address labour shortages caused by: 1) a shortage of skills and knowledge that match the needs of the labour
market; 2) an ageing society; and 3) a lack of labour force preparation at all ages and education levels (Department
of Employment, 2016b).
To ensure the development of evidence-based career guidance support interventions in the country, it is critical
to understand what existing career guidance services are available to adolescents and youth in Thailand, as well
as identify gaps, challenges, and opportunities, to gain insights into how career guidance can be delivered more
effectively in the country.
The study Mapping of Career Guidance Services and Interventions for Adolescents and Youth in Thailand aims
to provide a landscape analysis of career guidance services and interventions currently operating in Thailand and
recommendations for UNICEF and its partners to support the improvement and promotion of career guidance
services in the country.
1 Over 1.4 million young people aged 15-24 in Thailand are NEET (ILO, 2020), 70 per cent of whom are females (TDRI, 2020).
2 Mapping of Career Guidance Services and Interventions for Adolescents and Youth in Thailand
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