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Introduction
Organizational Culture is the totality of beliefs ,
customs, traditions and values shared by the
members of the organization.
It is important to consider culture while managing
change in the organization.
Culture’s Overall Function
Culture is the social glue that helps hold an
organization together by providing
appropriate standards for what
employees should say or do.
Key Characteristics of Corporate
Culture
Innovation and Risk Taking
Attention to Detail
Outcome Orientation
People Orientation
Team Orientation
Aggressiveness
Stability
Importance of Organizational
Culture
Talent-attractor
Talent-retainer
Engages people
Creates energy and momentum
Changes the view of “work”
Creates greater synergy
Makes everyone more successful
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