391x Filetype PPT File size 1.44 MB Source: ag.arizona.edu
Survey Research Topics
Survey Research Topics
1. What Is A Survey?
1. What Is A Survey?
2. Why Are Surveys Conducted?
2. Why Are Surveys Conducted?
3. Types of Surveys
3. Types of Surveys
4. Correlational Research
4. Correlational Research
5. Steps In Survey Research
5. Steps In Survey Research
6. Nonresponse
6. Nonresponse
7. Problems With The Instrument
7. Problems With The Instrument
8. Evaluating Threats To Internal Validity
8. Evaluating Threats To Internal Validity
9. Data Analysis
9. Data Analysis
10. Journal Article Employing Survey Research
10. Journal Article Employing Survey Research
What Is A Survey
What Is A Survey
1. Gathering of a sample of
1. Gathering of a sample of
data or opinions
data or opinions
considered to be
considered to be
representative of a whole
representative of a whole
group or population.
group or population.
2. Information is collected
2. Information is collected
primarily by asking
primarily by asking
questions.
questions.
3. Information is collected
3. Information is collected
from a sample (or
from a sample (or
portion) of a population.
portion) of a population.
Why Are Surveys
Why Are Surveys
Conducted?
Conducted?
1. Surveys are primarily used to
1. Surveys are primarily used to
describe characteristics of a
describe characteristics of a
population.
population.
2. Researchers use surveys to
2. Researchers use surveys to
examine the distribution of the
examine the distribution of the
identified characteristics within
identified characteristics within
the population.
the population.
3. The description of the
3. The description of the
population as a whole is inferred
population as a whole is inferred
by the results obtained from the
by the results obtained from the
sample.
sample.
Useful Surveys (Arlene Fink,
Useful Surveys (Arlene Fink,
1995)
1995)
1. Specific, measurable objectives
1. Specific, measurable objectives
2. Sound research design
2. Sound research design
3. Sound choice of population or
3. Sound choice of population or
sample
sample
4. Reliable and valid
4. Reliable and valid
5. Appropriate analysis
5. Appropriate analysis
6. Accurate reporting of results
6. Accurate reporting of results
Types of Surveys
Types of Surveys
There are two major
There are two major
types of surveys..
types of surveys..
Cross-Sectional
Cross-Sectional
Surveys
Surveys
&
&
Longitudinal
Longitudinal
Surveys
Surveys
no reviews yet
Please Login to review.