231x Filetype PPT File size 1.44 MB Source: ag.arizona.edu
Survey Research Topics Survey Research Topics 1. What Is A Survey? 1. What Is A Survey? 2. Why Are Surveys Conducted? 2. Why Are Surveys Conducted? 3. Types of Surveys 3. Types of Surveys 4. Correlational Research 4. Correlational Research 5. Steps In Survey Research 5. Steps In Survey Research 6. Nonresponse 6. Nonresponse 7. Problems With The Instrument 7. Problems With The Instrument 8. Evaluating Threats To Internal Validity 8. Evaluating Threats To Internal Validity 9. Data Analysis 9. Data Analysis 10. Journal Article Employing Survey Research 10. Journal Article Employing Survey Research What Is A Survey What Is A Survey 1. Gathering of a sample of 1. Gathering of a sample of data or opinions data or opinions considered to be considered to be representative of a whole representative of a whole group or population. group or population. 2. Information is collected 2. Information is collected primarily by asking primarily by asking questions. questions. 3. Information is collected 3. Information is collected from a sample (or from a sample (or portion) of a population. portion) of a population. Why Are Surveys Why Are Surveys Conducted? Conducted? 1. Surveys are primarily used to 1. Surveys are primarily used to describe characteristics of a describe characteristics of a population. population. 2. Researchers use surveys to 2. Researchers use surveys to examine the distribution of the examine the distribution of the identified characteristics within identified characteristics within the population. the population. 3. The description of the 3. The description of the population as a whole is inferred population as a whole is inferred by the results obtained from the by the results obtained from the sample. sample. Useful Surveys (Arlene Fink, Useful Surveys (Arlene Fink, 1995) 1995) 1. Specific, measurable objectives 1. Specific, measurable objectives 2. Sound research design 2. Sound research design 3. Sound choice of population or 3. Sound choice of population or sample sample 4. Reliable and valid 4. Reliable and valid 5. Appropriate analysis 5. Appropriate analysis 6. Accurate reporting of results 6. Accurate reporting of results Types of Surveys Types of Surveys There are two major There are two major types of surveys.. types of surveys.. Cross-Sectional Cross-Sectional Surveys Surveys & & Longitudinal Longitudinal Surveys Surveys
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