308x Filetype PPTX File size 0.40 MB Source: unitedwsv.org
Our Mission
To advance the common good
through community impact
initiatives and agency support.
Steps to a Successful Campaign
#1Gain Support from Top Management
Time and budget is
allocated for
campaign-related
activities and
incentives.
Management
allows time for
you to
coordinate the
campaign.
Management
makes
appearances and CEO writes a letter
speaks at endorsing the
employee campaign.
meetings and
events.
#2Develop a strong Campaign Team
Recruit people
Include Include a member who believe in Assign roles,
representation of management United Way and responsibilities
from all areas of on your will help others and
your organization. committee. get excited about accountabilities.
the campaign.
#3Plan & Prepare for the Campaign
•Decide on a theme, activities, incentive, and a thank you event.
1
•Develop a detailed timeline and calendar.
2
•Set a challenging goal based on previous years’ donation totals raised and/or percent of participation.
3
•Schedule employee meetings to provide employees with information about United Way. Ask the CEO or members of top
management to attend the meetings. Make arrangements with the United Way office to have a United Way representative
4 and a partner agency presentation.
•Remember to include retirees in your activities so they are not left out.
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