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Cross Cultural Management Revisiting Traditional Values Although we live in the twenty-first century, traditional values are still important to us. Chinese traditions of benevolence, moderation, selfdiscipline, scholarship, respect for order and family values are universal and timeless. The Greek traditions of logic, science and ethics have expanded human frontiers and raised our standards of living, and their sports tradition has established competition as a way of life. Taken together, they can help us better deal with the future. Continued.. In the Internet age, we are constantly bombarded by new information every second of every day. With the tap of a finger we can get the latest news and expert advice about anything, at any time, from almost anywhere and on any device. This surfeit of information empowers us and makes us feel sophisticated. However, that’s not always a good thing. Today, we have way too much information about everything. We have far too many easy answers and no real solutions. What’s more, what we see and hear don’t always make us wiser or more content. Continued... In fact, the opposite may be true. When we watch terrorist acts on television, we feel susceptible. When we look at the stock market, we feel worried. When we read news about global warming, we feel vulnerable. When we hear about other people’s successes, we feel jealous. When we see how others suffer, we feel ashamed. When we see thin people, we feel fat. When we see strangers, we feel threatened. When we have too many choices, we feel overwhelmed. The avalanche of information does not make us feel better. Instead it stresses us out. Continued... The issues that affect us most today, such as economic survival, personal growth, the welfare of loved ones, our health and wellbeing, how to get along with others and the quest for meaning in our lives are all manifestations of the same human nature that has been around ever since humans knew how to think and reason. And as long as our DNA remains unchanged, we will have to deal with the same eternal issues in our lives. Continued... Life is like an opera. The performers on stage may be wearing costumes that are no longer in fashion and singing arias in Italian or Chinese that were written a long time ago, but the emotions they seek to portray, whether it is the desire for love and affection, despair from loss and betrayal, or a struggle for survival and justice, are what make us unique as human beings. And we can be sure that our children and their children will have to deal with the same challenges in their lives. The fact is that advances do not change how we feel and behave as human beings. What’s more, technology doesn’t always offer us better solutions.
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