BUSINESS PLAN and BUSINESS MODEL OF A RESPONSIBLE SOCIAL COMPANY, 
                         PEKO KOOPERATIVA, a cooperative
  • it is the most important document that we, the volunteers, have prepared for 
    verification of all elements of the future performance of the company Peko 
    Kooperativa, in which we defined its new vision, mission, values and goals and 
    described a strategy of how to realise the vision, mission and long-term, 
    medium-term and short-term plans of the new company Peko kooperativa, 
    which is developed on the ruins of the Peko d. d. in bankruptcy, but with the 
    knowledge, experience and a 113-year tradition of Peko. 
                                                                                 2
                                                                          3
                    MISSION STATEMENT OF PEKO COOPERATIVE 
 The mission of the Peko kooperativa - the cooperative is to act with the high 
 responsibility in the field of the footwear, the clothing and fashion accessories 
 industry with the use of the best possible, mostly natural materials, which can be 
 recycled or will be possible to recycle in the future with the development of new 
 technologies. Our mission is to provide footwear and clothing to all the people who 
 understand how important it is to wear good quality things, when it comes to 
 protection of our body, and especially of the feet, being used most of the day. 
                                                                                   4
                     MISSION STATEMENT OF PEKO COOPERATIVE 
 • Care will be primarily taken for the manufacture of suitable footwear for children 
   and young people, who are in a period of development and therefore are the most 
   vulnerable group, and are often victims of the cheap and bad footwear, which 
   often causes the deformation of their feet, toes, arch, and other parts of their legs 
   and the whole body posture. 
 • Company Peko kooperativa will become well known due to the long-standing 
   tradition of the company Peko, excellent quality, durability, excellent design and 
   due to the use of pure, natural materials and still offer affordable prices and 
   options for customers, with flexible financial options to be able to buy for them 
                                                                                   5
   suitable Peko products, and at the same time, we will establish and cultivate a 
   long-term cooperation. 
                      MISSION STATEMENT OF PEKO COOPERATIVE 
                                                   
   With the appropriate communication and the facts about the quality, durability, comfort 
   and design, we will try to make our clients see the well known saying: that we are never 
   so rich,  that  we  would buy cheap and low quality products. In this regard, it is our 
   mission to make customers even more conscious and to raise the consumer culture in 
   footwear,  clothes  and  different  fashion  accessories  from  natural  materials.  We  will 
   develop these with our potential customers and in society more broadly, as well as 
   widen the possibilities to communicate effectively and receive feedback from our clients 
   on the design and quality of our products. Our customers are our essence; therefore, it 
   is our mission to act in their satisfaction with all the best powers in the aforementioned 
   three areas. With our products we want to be a great benefit to all.                     6