Filetype Power Point PPTX | Posted on 28 Aug 2022 | 4 years ago
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286x Filetype PPTX File size 1.91 MB Source: is.muni.cz
PROPOSAL
Proposal of marketing research themes (from faculty vice-
dean Mr. Smutný):
1. Evaluation of faculty web page (English version) by the
international students studying at faculty this semester
RQ: Do faculty web pages fulfill various needs,
correspond with the expected roles of web and are their
attractive?
2. Evaluation of faculty web page (English version) by the
students from foreign countries (comparative evaluation) –
web page as the main promotion tool to attract students in
their decision making which country and faculty (within
some university) to choose for study
RQ: Are faculty web page attractive to help students with
their decion making where to go to study abroad?
What is research process and what
activities(phases) it can involve?
TASK
Try to think about the answer to the question
RESEARCH PROCESS – one aproach
Research process – another
approach
Research process – one more
approach
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