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Learning Objectives - Fish to School
•Understand fish and seafood on the school
menu.
•Understand opportunities and barriers.
•Understand individual sales versus
vendor sales.
•Develop a fish to school marketing tool.
Photo: RI Sea Grant
Bringing the Farm to School: Agricultural Producers’ Toolkit 2
Considerations for Working with Schools
• Traditional paradigm:
Menu drives product
• Fish to School paradigm:
Product volume drives
menu
• Farmers:
Communication and
kitchen flexibility is
important Photo: rivertowns.net
• Schools: Consistent
product, abundant fish Bringing the Farm to School: Agricultural Producers’ Toolkit 3
offerings
• Market swings versus
low fixed price
Considerations for Working with Schools
• Think menu diversity and use
underutilized species
• Catch of the day
• Menu slots and pounds per
service
―Per day, week, month
• Educate staff on recipes and
ingredients
Bay2Tray – Local Seafood &
Public Schools
Click for video Credit: Real Good Fish Company
Bringing the Farm to School: Agricultural Producers’ Toolkit 4
Freshwater Aquaculture and Aquaponics
• Partial or single
batch harvest
• System density
• Harvest size
• Growing season
• Successive
harvests for
consistent
delivery Credit: Southern Regional Aquaculture Center
Bringing the Farm to School: Agricultural Producers’ Toolkit 5
Logistics for Fish Farmers and Commercial
Fishers
• Individual vs. wholesaler
• Underutilized species
• Find a local coop
Hake
Seafood Co-ops
Spiny Dogfish Rock Sole
Credit: buyingseafood.com
Bringing the Farm to School: Agricultural Producers’ Toolkit 6
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