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BUSINESS PLANNING TEMPLATE Task Name Status Start Date Due Date OVERVIEW Executive Summary Not Started Products and Services Not Started Market Analysis Not Started SWOT ANALYSIS Honestly assess and summarise your Strengths, Weaknesses, Opportunities and Threats based upon all of the analysis from your Market Research, Industry Analysis, Customer Analysis and Competitors Analysis. Market Research Not Started Industry Analysis Not Started Customer Analysis Not Started Competitors Analysis Not Started MARKETING PLAN Pricing Not Started Product Positioning Not Started Promotion and Not Started Advertising Sales Strategy Not Started Distribution Strategy Not Started MANAGEMENT PLAN Describe your management team, staff and how your business ownership is structured Ownership Plan Not Started Management Team Not Started Resourcing Plan Not Started Operating Plan Not Started Financial Plan Not Started Risk and Contingency Not Started Plan APPENDICES Include any supporting material that you have referenced in writing your business plan BUSINESS PLANNING TEMPLATE Assigned To Description OVERVIEW Summarise the key points of your business plan to sell your idea to capture interest and continue reading. Describe what you sell and how you differentiate your products or services from other competitive offerings.Provide details on what your business does and describe how it will begin to generate revenue. Provide an overview of the industry that the business will be a part of, primary and secondary target markets and investigation of Honestly assess and summarise your Strengths, Weaknesses, Opportunities and Threats based upon all of the analysis from your Market Research, Industry Analysis, Customer Analysis and Competitors Analysis. Provide a summary of all information referred to that determines there is demand for your product or service. Provide trends, major players and the estimated sales or size of the market. Outline the primary target market for the product or service. You may wish to include geographic location, demographics, needs and how these needs are currently being met. Analyse the business's direct and indirect competitors, assessing your competitive advantage and analysing how you will use it to gain a foothold in your chosen market. Explain how the business is going to get customers to buy it's products and services. Provide a detailed explanation of the business's pricing, promotion, sales and distribution strategies. Describe your pricing strategy and how you arrived at it, including your pricing relative to your costs. Describe how your product or service is presented in the market outlining what is used to solidify the appropriate image and Detail the types of advertising and promotion you will use to reach your target market (e.g. media advertising, direct mail, Internet, trade shows, press releases).Include a timeline and associated cost estimations for each major type of promotion you plan to use as well as an annual budget. Describe how you will measure the effectiveness of your promotional efforts. Describe what are your sales goals per day, month, year, including any anticipated seasonality in sales along with what your sales model will be and who will be responsible for sales. Describe company’s guarantees, warrantees, credit and collection policies.Explain how you will determine customer satisfaction and retention. Describe how your product goes from your business to your reach customer. Outline where your product or services will be sold or provided.Describe any arrangements with any distribution networks. Describe your management team, staff and how your business ownership is structured Describe the legal structure of the business; a sole proprietorship, partnership or corporation. Describe the duties, responsibilities and relevant skills of the management team. Include information about entrepreneurial and industry experience. Outline staffing requirements, including a description of specific skills that the people working for you will have to have.Determine how many employees will your business need and what will it cost you.Assess recruitment solutions that could save on employment costs such as outsourcing and offshoring. Provide details of your business's physical location, facilities and equipment, employees needed, inventory requirements and suppliers. If there are any other applicable operating details, such as a description of the manufacturing process, include them with this plan. Include a balance sheet, income statement and cash flow statement and explain in detail how the business will be financed.Balance sheet - compare what your business owns to what it owes. A snap shot of the business at any point in time made up of three parts: - Assets: Things a business owns - Liabilities: Debts a business owes - Equity: The investment in the businessCash flow statement - compare how much money will be coming in to vs. how much you will be spending. One of your most important financial tool as it will show if, and when, you will run out of cash essential to run your business. Income statement - compare revenues vs. expenses. Are you going to make money by projecting revenues and expenses over a given period of time? There are three things that need to be predicted to forecast: - Sales - Cost of goods - Overhead costs Outline possible challenges, issues, barriers that may be encountered. These can be external including new legislation rulings or internal such as staff retention issues. Be open and realistic to what these are and outline positive plans to minimise these risks. Include any supporting material that you have referenced in writing your business plan Top 10 Business Planning Apps For Your Success Description OVERVIEW Summarise the key points of your business plan to sell your idea to capture interest and continue reading. Describe what you sell and how you differentiate your products or services from other competitive offerings.Provide details on what your business does and describe how it will begin to generate revenue. Provide an overview of the industry that the business will be a part of, primary and secondary target markets and investigation of Honestly assess and summarise your Strengths, Weaknesses, Opportunities and Threats based upon all of the analysis from your Market Research, Industry Analysis, Customer Analysis and Competitors Analysis. Provide a summary of all information referred to that determines there is demand for your product or service. Provide trends, major players and the estimated sales or size of the market. Outline the primary target market for the product or service. You may wish to include geographic location, demographics, needs and how these needs are currently being met. Analyse the business's direct and indirect competitors, assessing your competitive advantage and analysing how you will use it to gain a foothold in your chosen market. Explain how the business is going to get customers to buy it's products and services. Provide a detailed explanation of the business's pricing, promotion, sales and distribution strategies. Describe your pricing strategy and how you arrived at it, including your pricing relative to your costs. Describe how your product or service is presented in the market outlining what is used to solidify the appropriate image and Detail the types of advertising and promotion you will use to reach your target market (e.g. media advertising, direct mail, Internet, trade shows, press releases).Include a timeline and associated cost estimations for each major type of promotion you plan to use as well as an annual budget. Describe how you will measure the effectiveness of your promotional efforts. Describe what are your sales goals per day, month, year, including any anticipated seasonality in sales along with what your sales model will be and who will be responsible for sales. Describe company’s guarantees, warrantees, credit and collection policies.Explain how you will determine customer satisfaction and retention. Describe how your product goes from your business to your reach customer. Outline where your product or services will be sold or provided.Describe any arrangements with any distribution networks. Describe the legal structure of the business; a sole proprietorship, partnership or corporation. Describe the duties, responsibilities and relevant skills of the management team. Include information about entrepreneurial and industry experience. Outline staffing requirements, including a description of specific skills that the people working for you will have to have.Determine how many employees will your business need and what will it cost you.Assess recruitment solutions that could save on employment costs such as outsourcing and offshoring. Provide details of your business's physical location, facilities and equipment, employees needed, inventory requirements and suppliers. If there are any other applicable operating details, such as a description of the manufacturing process, include them with this plan. Include a balance sheet, income statement and cash flow statement and explain in detail how the business will be financed.Balance sheet - compare what your business owns to what it owes. A snap shot of the business at any point in time made up of three parts: - Assets: Things a business owns - Liabilities: Debts a business owes - Equity: The investment in the businessCash flow statement - compare how much money will be coming in to vs. how much you will be spending. One of your most important financial tool as it will show if, and when, you will run out of cash essential to run your business. Income statement - compare revenues vs. expenses. Are you going to make money by projecting revenues and expenses over a given period of time? There are three things that need to be predicted to forecast: - Sales - Cost of goods - Overhead costs Outline possible challenges, issues, barriers that may be encountered. These can be external including new legislation rulings or internal such as staff retention issues. Be open and realistic to what these are and outline positive plans to minimise these risks. Include any supporting material that you have referenced in writing your business plan Top 10 Business Planning Apps
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