271x Filetype PPTX File size 0.03 MB Source: www1.lasalle.edu
Agenda
• Review of products, profits
• 2007 sales research
• Proposed new products
• Costs on return and investment projections
• Terms and conditions
• Strategy and schedule
• Sales and marketing needs
Current products
Camping Climbing
• Duffel bags • Harnesses
• Daypacks • Climbing shoes
• Family camping tents • Helmets
• Foam sleep pads • Rappel gloves
• Internal frame packs • Rope bags
• Cookware • Carabiners
• Dehydrated food packs • Gaiters
What makes a happy
customer?
Our 2007 sales research answered that
question as follows:
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