216x Filetype PPTX File size 0.80 MB Source: www.csus.edu
Chapter Objectives 1. To examine the historical development of entrepreneurship 2. To explore and debunk the myths of entrepreneurship 3. To define and explore the major schools of entrepreneurial thought 4. To explain the process approaches to the study of entrepreneurship 5. To set forth a comprehensive definition of entrepreneurship 6. To examine the entrepreneurial revolution taking place today 7. To illustrate today’s entrepreneurial environment © 2014 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 1–2 Entrepreneurs—Breakthrough Innovators • Entrepreneurs Recognize opportunities where others see chaos or confusion Are aggressive catalysts for change within the marketplace Challenge the unknown and continuously create the future © 2014 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 1–3 Entrepreneurs versus Small Business Owners: A Distinction • Small Businesses Owners Manage their businesses by expecting stable sales, profits, and growth • Entrepreneurs Focus their efforts on innovation, profitability and sustainable growth © 2014 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 1–4 Entrepreneurship: A Mind-Set • Entrepreneurship is more than the mere creation of business: Seeking opportunities Taking risks beyond security Having the tenacity to push an idea through to reality • Entrepreneurship is an integrated concept that permeates an individual’s business in an innovative manner. © 2014 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 1–5 The Evolution of Entrepreneurship • Entrepreneur is derived from the French entreprendre, meaning “to undertake.” The entrepreneur is one who undertakes to organize, manage, and assume the risks of a business. Although no single definition of entrepreneur exists and no one profile can represent all of today’s entrepreneurs, research is providing an increasingly sharper focus on the subject. © 2014 Cengage Learning. All rights reserved. May not be copied, scanned, or duplicated, in whole or in part, except for use as permitted in a license distributed with a certain product or service or otherwise on a password-protected website for classroom use. 1–6
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