Three-Step Writing 
                      Three-Step Writing 
                                               Process
                                               Process
           • Planning
           • Writing
           • Completing
           © Prentice Hall, 2008              Business Communication Today, 9e                        Chapter 14 - 2
                  Audience Adaptation
                  Audience Adaptation
           • Be sensitive to their needs
           • Build strong relationships
           • Control style and tone
           © Prentice Hall, 2008              Business Communication Today, 9e                        Chapter 14 - 3
              Reports and Proposals
               Reports and Proposals
           • Introduction
           • Body sections
           • Closing section
           © Prentice Hall, 2008              Business Communication Today, 9e                        Chapter 14 - 4
                           The Introduction
                            The Introduction
           • Report context
           • Subject or purpose
           • Main ideas
           • Overall tone
           © Prentice Hall, 2008              Business Communication Today, 9e                        Chapter 14 - 5
                       The Body Sections
                        The Body Sections
           • Present
           • Analyze
           • Interpret
           • Support
           © Prentice Hall, 2008              Business Communication Today, 9e                        Chapter 14 - 6