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WHITE PAPER
THE DEVELOPMENT AND PROMOTION
OF TOURISM IN SOUTH AFRICA
GOVERNMENT OF SOUTH AFRICA
DEPARTMENT OF ENVIRONMENTAL AFFAIRS AND
TOURISM
MAY, 1996
Table of contents
Abbreviations
Definition of Terms
The Policy Formulation Process
PART I: THE ROLE OF TOURISM IN SOUTH AFRICA
1.1 South Africa's Tourism Potential
1.2 Role in the Economy
1.3 Recent Performance
PART II: THE PROBLEMATIQUE
2.1 A Missed Opportunity
2.2 Key Constraints
PART III: TOWARDS A NEW TOURISM
3.1 Tourism and the RDP
3.2 Why Tourism?
3.3 Any Kind of Tourism?
3.4 Responsible Tourism
3.5 Effects of Irresponsible Tourism
PART IV VISION, OBJECTIVES AND PRINCIPLES
4.1 Vision
4.2 Guiding Principles
4.3 Critical Success Factors
4.4 Key Objectives
4.5 Specific Targets
PART V: IGNITING THE ENGINE OF TOURISM GROWTH
5.1 Safety and Security
5.2 Education and Training
5.3 Financing Tourism
5.4 Investment Incentives
5.5 Foreign Investment
5.6 Environmental Conservation
5.7 Cultural Resource Management
5.8 Product Development
5.9 Transportation
5.10 Infrastructure
5.11 Marketing and Promotion
5.12 Product Quality and Standards
5.13 Regional Cooperation
5.14 Youth Development
PART VI: ROLES OF THE KEY PLAYERS
6.1 Role of the National Government
6.2 Role of the Provincial Government
6.3 Role of Local Government
6.4 Role of the Private Sector
6.5 Role of Labour
6.6 Role of Communities
6.7 Role of Women
6.8 Role of NGOs
6.9 Role of the Media
6.10 Role of Conservation Agencies
PART VII ORGANISATIONAL STRUCTURE
7.1 Ministry of Environmental Affairs and Tourism
7.1.1 Department of Environmental Affairs and Tourism
7.2 National Tourism Organisation
7.2.1 Responsibilities of National Tourism Organisation
7.2.2 Representation and Reporting Relationships
7.2.3 Committees of the Board
7.2.4 Establishment of the National Tourism Organisation
7.3 Provincial Tourism Organisations
7.4 The Way Forward
Abbreviations
CBO Community-based Organisation
DTI Department of Trade and Industry
EU European Union
FIT Foreign Independent Tourists
GDP Gross Domestic Product
GEM Group for Environmental Monitoring
IPTC Inter Provincial Technical Committee
ITTT Interim Tourism Task Team
Committee of Members of Executive Councils responsible for tourism in the
MINMEC provinces and the Minister and Deputy-Minister of Environmental Affairs and
Tourism in the central government
NGO Non-governmental Organisation
RDP Reconstruction and Development Programme
RETOSA Regional Tourism Organisation of Southern Africa
SADC Southern African Development Community
SATOUR South African Tourism Board
SMMEs Small, Micro and Medium-sized Enterprises
USP Unique Selling Point
VFR Visitors to Friends and Relatives
Definition of Terms
Cultural tourism cultural aspects which are of interest to the visitor and can be
marketed as such, including the customs and traditions of people,
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